Monday 28 March 2011

Evalaution question 1

For my magazine, I chose a fairly unconventional title. When researching words i could use I looked at music related jargon, but I felt that none worked for my magazine. So I choose to use “vuze” as my title, as it rhymes with the word news, giving off the suggestion that it has news. It also sounds like the word “views” relating to the audiences views, showing that is going to be an opinionated magazine. For my title font I used the website da font to look around. The fonts I looked at all had a simplistic feel, but I wanted to make sure that it stood out, so used one with quite thick letters. I also manipulated my title font in photoshop, adding a gradient and a slight shadow. My magazine title does challenge some conventions as it used a word which is not that related to music, making it unconventional.
The graphology I used on my page was quite conventional for a music magazine. On the front cover, I had my masthead in the top left hand cover, a mid-shot of my model in the centre, I then had most of my cover lines in the upper third of my magazine. I also put a small issue number in the top right hand corner and in the bottom right hand corner put a barcode with pricing above. For my contents, I went for a fairly standard layout in the left side, with a list of features. At the top I put my masthead and then on the right, put some stand out pages, with photos for all. On the double page spread I went for a fairly conventional method, putting the image on the left of the page, with the band name above and then the actual article on the right. Also in the bottom corners I put the page number and other small details.
The outfit I used for my model, was very fitting for the alternative/indie music genre. I based her look on the way Laura May-Carter (Blood Red Shoes) and Coco Summer (I Blame Coco). Both these artists have male influences in the way they dress as they are often seen wearing shirts, but with female touches. I decided against the use of props in my photos, as I felt that the best way to draw all attention to the model would be to just have her, on a white background. I also tried to incorporate her personality on the photos, for example on the double page spread where the model is winking. This is similar to pop artists such as Katy Perry and Rihanna. It shows her tongue-in-cheek view to pop music.
The camera angles I used for my front cover were mainly mid-shots, as I felt these were most appropriate, so that most of the attention was on the model, but some attention fell to over cover lines. For these midshots I used a variety of angles and it resulted me having 2 photos that I could have used for my front cover; one being straight on midshot and the other take slightly to the left, which was the one I chose as it was a more attractive photo. For the contents I used a distant shot for one picture, as I felt the background helped to make the photo significant, as it links into the unknown genre of music the band play. The photo of Julez was a close up and I feel it was a good photo to you, as the eyes are directly into the camera, and the angle shows the audience as if they are looking down on her. The photo of the festival review shows two stereotypical of my target genre, at the festival. Having the background with festival-goers in adds to the realism element.
The masthead font I used was a font called “beer”. I felt it was nice and simple, but was quite bold and stood out for the magazine. I aslo maipulated the font in photoshop, adding a slight gradient. Other fonts I used on my front cover were fairly basic (dusseldorf and helvetica). Both these fonts fitted well into my magazine. For my title I used the font “antidotes”. I felt theat it was quite edgy, fitting in with my model’s style and also feel it suited the simplistic feel on my magazine. Throughout the rest of my magazine I kept these fonts. On the contents I mainly used dusseldorf, with antidotes on the page numbers. On my double page spread I again used antidotes, with helvetica font on my article.
The music genre I chose for my magazine was that of indie/alternative. However with this being quite a broad genre, in this issue focused on a synth esque artist. Putting my model on the front in the clothing she is wearing links into the genre, as it is typical wear of artists in the field. The coverlines also relate to my genre as they  have alternative music references. In the contents page there are references to indie music bands. Also the font is quite unusual and different, making it quite alternative. Again in the double page spread what Julia is wearing fits in with the genre. The way I have set out my page is also similar to other double page spreads in alternative music magazines like Q and NME.
The colour scheme I used throughout was that of white, black and blue. I used a few different shades and on my front cover had the contrast of the blue masthead with my model’s red shirt worked quite well.

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